The Bronco, a 'student level' guitar, was first produced in 1967 and continued to be part of the Fender roster until 1980. It was rather similar to the Musicmaster, with the exception that it has a pickup near the bridge as opposed to near the neck. The vibrato system was new, too.

The Fender Bullet, in production from 1981 to 1983, was another 'student' type guitar. It was made in a variety of different versions, 7 in all.

Typical, perhaps, of the Japanese market, Fender Japan has developed a variety of 'Champ' models. These are small-scale models of regular guitars, entirely self-contained with an amp built in. They use 9 volt batteries to operate. They have been around since about 1997.

The Coronado was Fender's first electric-acoustic line, started in 1966 and discontinued in 1971. There are 7 different types in various colours, including two 12-string types.

The Fender Custom, a.k.a. Fender Maverick, was originally designed to get rid of old necks and bodies originally intended for the Electrix XII that wasn't exactly the success Fender hoped it would be. Later on, purpose-built necks were used. A part of the original 12-string headstock was simply cut out, glued together, and then covered by veneer on back and front. This model was only made in 1969 and 1970.

A 'radical new design' added to the Fender catalogue in 2000, although it's immediately obvious that it is based on the Duo-Sonic (only with improved bridge, a tremolo, and different pickups) with a Jazzmaster headstock. It's another 'student' type guitar, with a reduced (24 3/4") scale.

James "John" D'Aquisto (1935–1995) was a prominent American archtop guitar maker. Alongside his highly regarded hand-built instruments, D’Aquisto’s name was associated with several factory-produced guitar lines. In 1984–1985, Fender released the Fender D’Aquisto Series, a short-lived range of high-end electric archtop guitars designed with D’Aquisto’s involvement and manufactured in Japan. These models were introduced during Fender’s final years under CBS ownership and were discontinued following the 1985 management buyout that formed Fender Musical Instruments Corporation. In 1995, Fender acquired Guild. In the late 1990s, Guild produced the D’Aquisto New York Series, a line of archtop guitars carrying the D’Aquisto name. These instruments were Guild-branded and manufactured independently of Fender-branded production, though they appeared on Fender’s corporate website during Fender’s ownership of Guild. Fender sold the Guild brand in 2014.

The Duo-Sonic was Fender's second 'student' type guitar, basically a Musicmaster with two pickups. These guitars have a shorter scale (571 instead of 635 mm) for easier playing. They were introduced in 1956 and were produced until 1969.

The Fender Elan series were electric guitars produced under the Fender/Heartfield collaboration during the late 1980s and early 1990s. Built in Japan and marketed around 1989–1993, Elans featured carved-arch bodies with dual humbucking pickups and varied hardware depending on the specific Elan I, II, or III configuration. The Elan models represented Fender’s exploration into more contemporary electric designs distinct from traditional Stratocasters, aimed at players seeking a more modern aesthetic and tonal palette while still under the Fender umbrella. Production ceased in the early 1990s as the Heartfield project wound down.
After Fender and Heartfield production ended, the Elan name was later reused by Fujigen for Japan-market instruments. These Fujigen-branded Elans were independent of Fender, reflecting Fujigen’s own modern design language and high manufacturing standards.

From 1965 to 1968, Fender produced the Electric XII, a guitar designed especially for the purpose of being a 12-string guitar. There are 12 individual string saddles in the bridge. It was notoriously difficult to tune, and instantly recognisable because of its 'hockey stick' headstock.

This is the guitar that the Flame was developed out of, and out of that one the Robben Ford Custom model was developed. These models are very much alike, in fact the main difference between Esprit and Flame is that the Flame has a semi-solid offset-cutaway smaller body.

The Fender Flame model was based on the Esprit, and later formed the basis of the Custom Shop Robben Ford model. The model was only made in 1984, in Japan. There are three Flame models: The Standard, Elite and Ultra. The latter two have this written on the truss rod cover on the headstock.

Jagmasters were launched in 1997 by the Squier company to give the brand a more distinct image. It is, basically, a Jaguar/Jazzmaster with addition of simple circuitry, humbuckers and a better vibrato system. Two series were made: First the Vista series (produced from 1997 to early 1999), second another series that was started a few months later (with cheaper pickups and different colours). The US factory discontinued the Jagmaster in 1998, the Japanese factory continued production until April 2001.

The Jag-Stang was designed by the late Kurt Cobain of Nirvana (and it says so on the back of the headstock). It's, basically, a cross between a the Jaguar and Mustang guitars. Arguably not the most aesthetically pleasing match, but there ya go. It used to be made exclusively by the US Fender Custom Shop (using a DiMarzio H-3 humbucker and a Fender Texas Special), but later got made in Japan. It's got a floating bridge, 22 frets, and each pickup has its own 3-position switch with one featuring an 'out of phase' mode. Maple neck, rosewood fingerboard.

The Jaguar first appeared in 1962 and was produced as a standard model up to 1975. It was an improvement on the design of the Jazzmaster and took its place as the top of the line model. It was the first Fender guitar with 22 frets instead of the usual 20.

The Jaguarillo was a short-lived electric guitar introduced around 2011 as part of Fender’s Pawn Shop Series. Built in Japan, it combined the offset Jaguar/Jazzmaster-style body with a Stratocaster-style 25.5" scale neck and a modern pickup layout. Instead of traditional Jaguar electronics, the Jaguarillo featured three single-coil pickups (often described as Strat-style) with a simplified switching system, making it straightforward to use.

The Jazzmaster was produced from 1958 to 1980. When it was launched, it was Fender's top-of-the-line model. It has a floating vibrato unit and a separate rosewood fingerboard. It had two independent circuits, offering lead and rhythm sound settings.

The Katana was Fender's way of trying to react to more extreme body forms that other guitar manufacturers were making. It was only produced in Japan, and for a very limited time (1985-86). A bass version was also made. The Fender version had two humbuckers, one volume and one tone control, three position switch and the Fender System One double locking tremolo with an accompanying locking nut.

The Lead was produced from 1978-1982 (Lead I, one humbucker), 1979-1982 (Lead II, two single-coils) and 1981-1982 (Lead III, two humbuckers).

This is an extremely rare acoustic guitar designed by Roger Rossmeisl, who also designed the Coronado. Very few have been made (possibly fewer than 10), in or around 1968.

Fender didn't only make guitars, basses and amps. They also made acoustic and electric mandolins.

In 1965/66, Fender prototyped the Marauder, which was supposed to be available in versions with 'hidden pickups' (under the pickguard) or with ordinary pickups. It had three pickups like the Strat, seven switches and two knobs. It never got beyond the prototype stage, apparently because the 'hidden pickups' were either too expensive to produce or its technology too expensive to license. It's frightfully rare. Only 4 of the original prototypes were produced (two of which ended up on the Fender catalogue), and then 8 Marauder II guitars. The Marauder II had visible pickups, and was produced in versions with slanted frets and with normal frets (apparently 4 of each of these were made).
The custom shop later made a 12-String Marauder model (we're talking around the turn of the 20th-21st century here) which was totally different, with much fewer buttons and even a very different body shape. It's not the same type of guitar at all. A picture of that guitar can be seen on the 2003 Fender Custom Shop Calender.

In an effort to compete with Gibson in the electric archtop field, Fender hired German luthier Roger Rossmeisl. This is one of his designs, the Montego. Both the regular type and the Montego II were made from 1968 to 1974. They featured maple neck with bound ebony fingerboard and "diamond-in-block" markers. Solid spruce top, flame maple sides, bolt-on neck (unusual for archtop guitars).
The difference between Montego and Montego II is the number of pickups and controls: 1 pickup with two controls for the original, 2 pickups with four controls and three-way selector for the II.

The Musicmaster and Duo-Sonic were Fender's first 'student' type guitars, which were quite playable instruments with the right corners cut. The Musicmaster was the cheapest, with one pickup. There are three versions: One with an anodized metal pickguard (1956-1960) or laminated plastic pickguard (1960-1964), one with the controls on a separate metal pickguard section (1964-1975), and one with a black all-non-metal pickguard (1975-1980). These 'student' type guitars have a smaller scale, which is easier to play.

The Mustang, produced from 1964 to 1981, was supposed to bridge the gap between Fender's 'student' type guitars and the high end ones. Early types have no body contouring on the rear, whereas later ones do.

The Performer was a high quality guitar made in Japan during 1985 and 1986. It was instantly recognisable by the 'arrow' shaped headstock, the twin angled covered humbucker pickups and the somewhat experimental body shape. A bass version exists as well.

The Prodigy was introduced in 1991 and was produced until 1992 (Prodigy II) or 1993 (original Prodigy). It reflected two trends of the moment: A locking vibrato unit (Prodigy II) and a SSH pickup (single coil, single coil, humbucker near bridge) layout (both models). These guitars were actually produced (cut, sanded, etc.) in Mexico but assembled in the US.

The Flame was based on the Esprit, and the Robben Ford model is based on the Flame. Robben Ford is a jazz guitarist, and this is his signature guitar model. It's actually built by the custom shop.

The Fender RR models were a family of solid-body electric guitars produced in the late 1980s and early 1990s as part of Fender’s Heartfield project. Built in Japan, the RR series comprised multiple variants (including at least six distinct models) and featured superstrat-style bodies, dual humbuckers, advanced switching, locking tremolo systems, and modern neck profiles. Unlike traditional Fender designs, RR models emphasized high-performance specifications and contemporary aesthetics. They were marketed primarily in Japan and discontinued in the early 1990s following the termination of the Heartfield brand.

The Showmaster is the high-end US Custom Shop stock built series of guitars, introduced in 1999 (?).

The Squier ’51 was introduced in 2003 as one of Squier’s few original designs rather than a direct Fender reissue. It combines a Stratocaster-style body with a Telecaster neck and headstock, plus a control plate inspired by early Precision Basses. The pickup configuration pairs a neck single-coil with a bridge humbucker featuring a coil-split. Produced mainly in Indonesia, the ’51 was discontinued in 2006 but later reissued, gaining a cult following for its simplicity and modding potential.

This is not actually a Fender model, but one built by Squier. With flashy colours and a variety of configurations, it is set to cater for the contemporary musician on a bit of a budget.

The Starcaster, produced from 1976 to 1980, was an unsuccessful attempt to produce an electric/acoustic guitar. Unfortunately, the interest in these guitars was waning as it was released.

A 2003 addition to the Fender roster, this model is based on the Stratocaster but has some major aesthetic changes, most apparent in the pickguard shape.

A recent addition to the Fender roster, the Sub-Sonic caters for people who like the low growl of a seven-string but the feeling of a six-string. It's tuned B-E-A-D-G-B and has a 27" scale.

Super-Sonic models were launched in 1997 by the Squier company to give the brand a more distinct image. Its most typical specifications are the twin humbuckers, of which the bridge one is tilted, and the reverse headstock. Like some (or all?) other models introduced by Squier around that time, it's no longer produced.

In 1969, Fender introduced the short-lived Swinger, of which only 250 were made. It was made of left-over and modified Mustang and Musicmaster parts. It was marketed as another cheaper, short-scale 'student' type guitar.

The Talon models were part of Fender’s late-1980s/early-1990s Heartfield project and represented Fender’s most overt move into superstrat territory. Built in Japan, Talon guitars featured sleek, contoured bodies, dual humbuckers, locking tremolo systems, slim neck profiles, and modern electronics. Multiple Talon variants were offered, differing in hardware, pickups, and finishes. Like other Heartfield-related instruments, the Talons departed sharply from Fender’s traditional designs and were aimed at contemporary rock and metal players. Production ended in the early 1990s when the Heartfield brand was discontinued.
In concept and execution, Talon models closely paralleled the Ibanez RG series: slim necks, flat radii, locking tremolos, dual humbuckers, and a clear focus on high-performance rock and metal playing.

Fender released the TC 90 Thinline as part of the Special Edition Series in early 2004.

The Telecaster was the first solid-body electric guitar that was a commercial success. It was originally named 'Esquire' (1949), then 'Broadcaster' (1950). There was already a Gretsch drum kit with the same name, though, so the name changed to 'Telecaster' (early 1951). Just before they thought of the new name, guitars were made with no name. These are referred to as 'No-Casters'. The 'Esquire' name was later also used for Telecasters with just one pickup (at the bridge position).
Obviously, the Telecaster deserves its entire own web site, so this section hardly does credit...

The Toronado is in fact a recent Fender guitar, still available, despite its vintage looks.

In 1995, Courtney Love helped design the Fender Venus, which was then made by the Fender US Custom Shop. From 1997 to 1999 (?) the model was then made into the Squier Vista series Venus model. Typical specifications include through-body strings, bridge humbucker, neck single-coil and moto pickguard. Both 6-and 12-string models were made.